--- title: Local Signals: How AI Determines Regional Relevance slug: local signals --- ### Guide ### Why Local Signals Matter Local signals are the cues AI assistants use to verify your geographic relevance and match you to user intent. ### How to Strengthen Local Signals - Include address and geo-coordinates in schema. - Add reviews mentioning local cities. - Maintain service area accuracy in JSON/YAML files. ### Benefit Strong local signals improve your inclusion in AI-powered regional and “near me” searches.